Boys Noize x Kelsey Lu
‘Ride or Die’
©2021
Concept and creative direction for the “Ride or Die” music video, a collaboration between Boys Noize and Kelsey Lu. The film, made together with animation studio Art Camp, is loosely inspired by The Trolley Problem Experiment. It is modeled and animated in 3D and hand-painted over each frame, resulting in a serene and phantasmagoric world, a vast and unknowable dreamscape in which all potential selves coexist. The animation consists of 2400 pages of hand drawn art, each digitally rendered and scanned. The film was selected into the 2022 SXSW Film Festival, and awarded an ADC cube.
Directed by Art Camp, Danae Gosset & Danica Tan
Made at Art Camp // A No Tricks Production
Creative Directors: Chris Alborano, Tal Midyan, Kathryn Kvas
Art Directors: Danae Gosset & Danica Tan
Producers: Art Camp, Danae Gosset, Danica Tan, JJ Russo, Jerry Li
Co-Director: Mac Ross
Styling by: Becky Akinyode & Kelsey Lu 3D
Animation Director : Danica Tan 3D
Simulation Director : Matt Knudsen
3D Art Directors : Vasco Gross & Matt Knudsen
3D Modeler & Designer : Nicole Tan
3D Character Animation & Rigging : Farrah Silberman
3D Garment Designers & Modelers : Nicole Tan, Danica Tan, TrappistM0nk
3D Additional
Character Animation : Nicole Tan
3D Animator & Landscape Artist : Vasco Gross
3D Additional Animator & Landscape Artist : Luke Hall
3D Water
Simulation Artist : Yang Gao 3D Additional
Designer & Animator : Morgan O’Brien
2D Animation Director : Danae Gosset
2D Animators : Christin Kim, Anna Chandler, Britton Korbel, Tianying Yu, Tianyi Zhou, Jeremy Higgins
Print Designer: Sabrina Mai
Storyboard Artist : Mac Ross
Research and Asset Curation: Jerry Li
︎︎︎ Return © All Rights Reserved, 2023.